Digital Marketing Essentials

We have the skills, resources and dedication to help you access the learning you need to enrich your life. Your course will be delivered by a highly qualified, experienced and knowledgeable tutor via classroom-based learning: face-to-face teaching at Heath Campus or other venue in Calderdale, combined with use of Google Classroom to access electronic learning resources, coursework set by your tutor, collaborative work and online sessions if required.

Your course is either fully or co-funded by the government through the West Yorkshire Combined Authority and all Calderdale Adult Learning (CAL) learning is subject to Ofsted inspection. As such you will be required to carry out various learning activities so that we can ensure you are making the expected progress. 

You may have to undertake additional work outside of session times to extend your learning or comprehension where applicable, and you are expected to be punctual, attend regularly and show commitment to achieve successful completion of the course. 

If your attendance drops below 88% or you have not attended three consecutive classes without informing CAL, you may lose your place.
 

An Initial Assessment activity at the start of the course will enable your tutor to assess your starting point. For non-accredited learning this will be completed using a set tutor assessment relevant to the subject area. For accredited courses this requires learners to complete an assessment on the BKSB learning platform. In every class we acknowledge and accommodate for different levels of skill and experience, so learners will be encouraged to identify and work on their own areas for improvement.

You will have a Learner Journey where, with your tutor, you will set the individual learning targets you would like to meet. Throughout the course you will have opportunities to discuss your progress with your tutor, complete regular assessments and be given feedback (both verbally and written) on work produced.

Please refer to the advice given to you by your course tutor towards the end of your course or speak to CAL’s IAG Officer for information on how you can progress. 

You can also visit www.calderdale.gov.uk/adultlearning to see the latest course opportunities available at CAL.  If you need support in literacy, numeracy, IT or employability skills please speak to your tutor in the first instance.

CAL Service has been awarded the matrix Standard, the national quality standard for organisations delivering IAG on learning and work.

CAL aims to help learners progress through their chosen course of study. Tutors, learning support staff and our IAG Officer are always available to give you support to help you decide whether a course is appropriate for you. If the course is not appropriate we will aim to put you in touch with an alternative provider. 

For more detailed and specific careers advice, we work in partnership with the Education Development Trust. You can email them at enquiries@educationdevelopmenttrust.com.  If you feel you would benefit from either an individual appointment with them, or a class visit, please ask your tutor in the first instance. 

You can also contact the National Careers Service on 0800 100 900. Their website is also an excellent source of information on careers, finding a job, courses and learning: National Careers Service.